Want to grow your Facebook group membership? Looking for a strategy that works? In this article, you’ll discover how to use an underutilized Facebook ad campaign type to attract new members to your Facebook group. Why Use a Facebook Page Likes Ad Campaign to Grow Your Facebook Group? Attracting newRead More →

Conversations. We all have them.  We enjoy the banter and insights. We laugh, we joke and discuss what matters. We are social creatures. But there is another side to our conversations that is not often discussed. Often not talked about. The other conversations And I am not talking about the ones with otherRead More →

Do you want more foot traffic for your local business? Wondering how Facebook ads can help? To explore what local businesses need to know about Facebook ads, I interview Allie Bloyd on the Social Media Marketing Podcast. Allie is a Facebook ads expert who specializes in helping local businesses. She’sRead More →

Are you ashamed of your email marketing campaigns? There’s nothing worse than seeing a digital campaign become stagnant. While it’s easy to set up a sales funnel, or create a newsletter, and start building your list of subscribers. That’s not a success. Success is turning these curious prospects into engagedRead More →

Maintaining steady growth is critical to company performance and the long-term survival of a business. However, most business owners are neither able to identify their bottlenecks nor discover new opportunities to expand. In this article, I want to introduce you to eleven marketing and sales tools to dissect your competitors andRead More →

Are you ready for the biggest fundamental change to Facebook advertising in years? Did you know Facebook is making campaign budget optimization (CBO) the default for Facebook ads? In this article, you’ll discover how to use the new CBO setting to create Facebook advertising campaigns and when CBO will becomeRead More →

Online store owners face the daunting task of increasing conversions day by day. Despite the rapid growth in technology and sales, efficient marketing techniques are still limited. If you ask any modern-day retailer about the methods they use to market their products, the usual suspects would be PPC (Pay-Per-Click), SEORead More →